Business Planning: Writing a Business Plan

What is a business plan, and how do I write one?

A business plan serves as a blueprint for starting, running and growing a business. It usually includes a detailed listing and analysis of goals, risks and uncertainties and is often required when seeking potential investors and lenders. A good business plan reduces the potential for mistakes, saves valuable time and leads to increased profitability.

A business plan is dynamic and generally comprises the following:

Samples and Templates

These subscription databases can be used remotely with an active Austin Public Library Card or on the public computers at any of our locations.


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This guide was developed with the assistance of the City of Austin
Economic Development Department Small Business Division.